What is SANJIESAN?
A creative IP that begins with original stories, characters and worldbuilding. The pink-haired heroine, black-haired hero and white unicorn companion are recurring parts of that world.
BEHIND SANJIESAN
Building the World, One Step at a Time.
We're building SANJIESAN one story, one object and one collaboration at a time.
What is the Collaboration Store?
An independent commercial and editorial platform connecting SANJIESAN stories with real home, art, collectible and lifestyle products, plus selected brand collaborations.
Why collaborations?
To explore how stories can become part of everyday life. The work goes beyond placing a logo on an object: product function, context, partner roles and a clear customer journey all matter.
Where are we now?
We're still building. SANJIESAN × Melo Home is the current active collaboration, SANJIESAN Originals remain in development, and earlier ideas are clearly kept inside the Collaboration Lab.
SANJIESAN × MELO HOME
A real brand collaboration, compression sofa campaign and live customer enquiry journey.
View the Active Collaboration →SANJIESAN ORIGINALS
Plush, stationery, character collectibles and art objects are in development.
See What's in Development →
FROM THE SANJIESAN WORLD
Characters and worldbuilding are the creative foundation.
Continue into the main SANJIESAN site for stories, characters and the wider world.
Explore the SANJIESAN World ↗