
BAIBAI
THE WARM COMPANION · WHITE WINGED WOLF · SPIRIT WORLD
A warm companion in the SANJIESAN world. Baibai’s white fur, expressive eyes and playful chibi forms connect naturally with plush, toys, food, café and gifting.
Collaboration directions
Art & Design Notes








Products your brand could create
Browse concrete product directions drawn from our character, icon and world assets. Choose a category to see the designs and discuss a collaboration.
Objects & Collections
Inside the world
Follow the Connections
A few things to know
Can I buy this now?
This page introduces an IP asset and possible applications. Available products and live promotions are listed in Shop and Events.
How can a brand use this asset?
Send your idea through Create With SANJIESAN. The team will discuss asset selection, usage, approvals and commercial terms before a project begins.
Where does the story continue?
The main SANJIESAN site contains the broader story universe. This independent site focuses on products, collaboration and experiences.
CREATE WITH SANJIESAN
A character, a symbol, a room or a whole collection. Tell us what you make, and let’s find the right part of the SANJIESAN world for it.










